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Bet 9ja is an web-based gambling company that delivers betting on primary sporting events functioning in Nigeria. Traded under KC Gaming Networks Limited and operated by a series of shareholders of multiple nationalities, the website is licensed by the Lagos State Lotteries Board (LSLB) with authorization to operate in other parts of Nigeria. Bet9ja.com is the third most-visited website in Nigeria after Google.com and Youtube.com in late April 2020, according to Alexa, a global internet traffic ranking firm. It is also the top most-visited local site in Nigeria and the only Nigerian website in the top 500 most-visited websites internationally as of April 2020, according to a latest listing by IABC Africa. The company was co-founded by Ayo Ojuroye and Kunle Soname who are its CEO and chairperson respectively. In 2022, Bet9ja became the official sponsor/partner of the Nigeria Professional Football League. Bet9ja was the headline sponsor of the 2019 edition of Big Brother Naija.

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